A true legacy brand is resonant. The first impression is of trust, quality, and status; people self-select before you ever know their name. They know yours, though. A legacy brand stands tall and iconic, like the Eiffel Tower in Paris: undeniable, unforgettable, impossible to overlook. People don’t just stumble across it; they seek it out because it represents something important to them. A…

I did it. I fucking did it. A handful of weeks earlier, I had the idea for a 12-month mastermind for women entrepreneurs.I’d already proven to myself that I could sell and deliver high-ticket in the Martial Arts space the year before with my 5-month success accelerator. But this time, I wanted to pivot into the female entrepreneur market. My plan was simple:Fill…

Some of you are stuck because you’re addicted to reinventing. If it’s not fresh and chaotic, you don’t feel worthy. OOOF right? I mean, OUCH! Worthiness will try to express itself in the most unexpected and insidious ways, I know, because I’ve been there. When we feel unworthy, we’re constantly trying to prove to ourselves (and sometimes the world) that we are worthy.…

They don’t DO what everyone else does to build their coaching brands. They don’t THINK the way the masses think. These ladies are the 1%. They’re specialists in their areas of expertise, so you won’t find them shape-shifting and morphing into what they “think” the internet wants. They know who they are, they understand their value, and they build brands around their sweet…

Who’s your dream client…can you tell me? Most coaches have some vague idea about who it is they want to work with, but rarely do they delve into the nitty-gritty and really think about the EXACT characteristics of who it is they want to work with….EXCLUSIVELY. Because the thing is…you get to choose who you work with….and who you don’t, which is almost…

It’s ok to ruffle a few feathers… One of the MANY ways women like to hold themselves back from playing big is the fear of “upsetting” other people. The fear of treading on toes. The concern that what they TRULY want to do in their business appears too similar to what someone else is doing, so they don’t want to be seen to…

No more freaking fairytales Here’s the truth you probably need to hear. So lean in…. You are NOT going to make a million bucks overnight. That funnel will NOT convert immediately…in fact, it’s going to take WAAAAYYYY longer than you thought and will cost you WAAAAYYYY more than you ever expected (soz)….despite what Amy and Russell tell you. Some of your coaching clients…

You don’t need a tribe of raving fans; you want an inner circle. It took me a long time to understand this because I was sold the idea that all you needed to do was “grow an enormous tribe and sell to them.” I was also sold the idea that you MUST go all Gary V and attempt to break the internet. This…

I was recently at a meeting at my private business club and the topic of the economy came up for discussion. I for one, believe I create my own economy and I also know that as a high-ticket coach, I am speaking to the 1%. The 1% who can afford and value high-ticket coaching and mentoring. At my club, most of the entrepreneurs…

In a nutshell, I am all about data-driven decisions because the numbers don’t lie. I was just looking at my website analytics to see the stats on my retreat page and as per usual, went down a few rabbit holes diving into the different stats. I have had a massive jump in increased traffic as I grow my podcast, which is AWESOME, but…

If I were to be hit by a bus tomorrow, here’s the one thing I want you to know about creating success. It’s ugly before it’s elegant. ALL-0F-IT. Your branding. Your offers. Your systems. Your content. Your Revenue. Your coaching. ALL-OF-IT. People like us are always striving, right? We’re “here” and we want to be “there”. And…once we’re there, we’re already focused on…

Think of all the ways you’re forcing things in your business and your life. I’m sure you’re exhausted, I know I was. We get caught in patterns that once felt good but no longer do. Yet, we keep grinding away because it’s what we’ve always done, and we don’t question it. Or we do, but we push those thoughts to the back of…